Is this Public Relations?

In my previous post I discussed the importance of treating your employees with respect and decency because they can make or break a business through word of mouth. However, there are also important things that need to be addressed concerning the internal communication of companies, not just the treatment of the employees. The purpose of an internal communications department is to keep all employees of a company on the same page.

An article on the Basics in Internal Organizational Communications states that experts in management and leadership understand that effective communication throughout a company is the foundation to a successful company.

Another article found on bnet discussed many ways to achieve effective internal communication. One of the important ways to communicate within a company is an organization’s intranet. The article also stated that the ideal internal communication department should be structured and should report directly to the CEO.

When it comes to duties of the PR practitioner within internal communication, it is there job to make sure the channels used for communicated are kept up constantly and quickly while also allowing employees to communicate back in some way. All effective communication is two-way, with equal speaking and listening.