Chapter 13 of our PR book talks about Public Relations and Marketing, their differences and their similarities. The books states that one of the biggest mistakes people make in defining PR is that it is always a function of marketing. Marketing obviously focuses on the consumers which is only one part of the public. PR [...]
Entries from October 2009
PR Vs Marketing
October 28th, 2009 · No Comments
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How to – write an effective Press Release
October 20th, 2009 · No Comments
After receiving our latest news release assignment I decided to do a little more research on how to write a good news release and what aspects to keep in mind when completing this task. I believe this is something that is important for me to understand further because writing stories has never been one of [...]
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Who took the truth out of the news?
October 19th, 2009 · No Comments
I’ve recently been following the news war between President Obama and Fox News, a situation that has been receiving a massive amount of media coverage. This is a very important topic in public relations because of how much coverage this issue has been getting. I first became aware of the feud back in September when [...]
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